At SES NYC, I’ll be talking more about how we’ve been ramping up our program to email webmasters when we notice problems with sites. We want to let legitimate sites know when we spot issues like hidden text.
Based on that, I was interested to see an article about a site in the Philippines that is removing hidden text from its front page. Kudos to myayala.com for taking that action. A quick check still shows some hidden text though, e.g. http://sureseats.myayala.com/ has some white-on-white text that I highlighted:
If you’re doing a reinclusion request, my advice is to make sure that all of the hidden text is gone from the site before requesting reinclusion. It may just be an oversight, but doing a full clean-up on a site before doing a reinclusion request really improves the chances of everything going smoothly.