In all the Bigdaddy posts, I didn’t notice that Jeremy finished his experiment on selling text links. Just like Danny is tired of talking about SEO contests, the discussion of text links and buying links is pretty picked over at this point.
But there were a couple new things that I’m aware of. One was a post by Tim Converse, who is sort of my analogue over at Yahoo. His take on Jeremy’s experiment is here, and it’s a good read. The other thing I noticed was something Jeremy said:
Now here’s the thing that surprises me. There are many folks out there who don’t care about buying PageRank, link juice, authority, or whatnot. Given the chance to buy a link that’s been tagged with nofollow, they’re willing to do so.
That doesn’t surprise me; I saw that happening during the hubbub with people buying text links on O’Reilly sites. In fact, one of the companies that was buying links back then, 3Genius, took at look at their link-buying and decided to switch to buying only nofollow links, which I applaud. They were the first company to really change to using nofollow. Now if you see a link to a 3Genius site like Hotels X, you know that that link is there because they’re interested in the traffic, not the link juice. And when I hear about neat things like their Hotels + Google Maps mash-up, I don’t feel bad about linking to them and saying “neat idea!”